Programmatic Advertising Certification
- English
- Professional Training & Certification
30-Days Guarantee or your money back
Stand Out from Competition, Get a Programmatic Certification
Professional certifications demonstrate your proficiency and your expertise in a specific field such as Programmatic Marketing. A Programmatic Certification makes you a more attractive candidate when applying for roles like Account Manager or Ad Ops, Programmatic Marketer, Account Strategist, Digital Marketing SME, Programmatic Trader or Digital Campaign Manager.
If you want to become a Programmatic Marketer, getting certified is a must. Even more if you want to create your own Digital Marketing agency.
If you own a digital agency, your Programmatic Certification will make you stand out from the competition. Clients trust certified partners. Don’t miss the chance to stand out!
Get certified today.
Is Learning Programmatic Worth it?
Programmatic learning is essential for candidates in the Programmatic Marketing field (such as Programmatic Marketers) and for digital companies. Our world is becoming more digitalised every year and marketers know it’s the right way to reach their audience and increase profits. Learning how to manage digital ad campaigns through Programmatic is crucial for success and growth.
For Programmatic Marketers and Analysts, it increases their chances of getting hired by marketing companies. Candidates know how to manage campaigns in efficient ways, how to analyse data and optimise campaigns: they can prove it with a Programmatic Certification.
For digital companies, learning Programmatic is worth it because they will be able to save time and money. They can avoid time-consuming order creation by creating campaigns directly from the same platform, a DSP for example. Think omnichannel campaigns, precise targeting options, premium analytics tools… Perfect to reach more potential customers and grow exponentially!
Programmatic allows you to reach potential customers everywhere they go: from their bedroom, when they watch their favourite TV show (thanks to CTV advertising), to the gym they attend after work (thanks to DOOH advertising).
Instead of learning how to use a handful of advertising platforms, you could learn Programmatic and manage your digital campaigns from the same platform, a DSP for example.
Yes, learning Programmatic is worth it. Even more if you want to become a Programmatic Marketer.
Thanks to dynamic and professional online courses, like this one, you don’t need to block months of your life to learn Programmatic.
Learn Programmatic Advertising with Ted Jordan
Meet your Instructor
Ted Jordan is a certified Media and Business Analyst who worked with over 100 brands during his career in Digital Advertising.
Programmatic buying, real-time bidding, contextual targeting, DSPs, SSPs… He knows how to build successful campaign strategies for his clients. Ted now focuses on helping businesses and individuals grow in the Programmatic Advertising field.
Ted created this Online Programmatic Training with Certification to help beginners to intermediate account strategists, account managers or analysts become Programmatic experts.
Online learners benefit from Ted Jordan’s expertise and, then, receive a Programmatic Advertising Certification upon completion.
We value your time
Compared to other online Programmatic Trainings in which you can expect a lot of downtime in the lessons, we designed this online Programmatic Advertising Course to be as dynamic and straight to the point as possible.
You’ll learn what Programmatic Advertising is, how to pick and use Demand-Side Platforms, how to target valuable audiences, with which ad formats, and what KPIs are the best for each campaign strategy.
At the end of the Programmatic Training, pass a quick exam to get your Programmatic Advertising Certification.
Trusted by industry leaders for training. Join them today.
Programmatic Advertising Course Content
This Online Programmatic Advertising Course was designed in 7 phases to take your skills to new heights in a step-by-step fashion. In only 7 days, you can easily walk out of here with a Professional Programmatic Advertising Certification and start applying to companies, or even better, create your own.
The 7 phases of the training course are designed to take you from the beginning of what Programmatic Advertising is until explaining you how to start in the field, whether you want to create a Programmatic Advertising Agency or work in one.
Even better, you will get our contact to help you set up your first plans, campaigns and even deliver them if you need to.
Ready to learn about brand awareness, cookieless targeting, KPIs, ad formats and Programmatic Advertising in detail?
Join our Programmatic Advertising Course now!
01 What is Programmatic Advertising?
In the first phase of the training course, you’ll learn what programmatic advertising is and how it works. You will understand its rising popularity and discover why it’s so profitable for agencies. We’ll also introduce you to some of the basic concepts of programmatic advertising, laying a solid foundation for your learning journey.
02 Demand Side Platform Overview
In the second phase, we delve deeper into Programmatic Advertising, detailing the complex systems and platforms (such as DSPs or SSPs), that underpin it. We’ll introduce you to some of the most important concepts in this form of advertising, giving you a comprehensive understanding of its intricacies and how it operates.
You’ll then be able to choose which DSP is the best for your next Programmatic campaigns.
03 Cookies and Targeting
With the first two phases completed, we’ll begin to dive deep into the subject, starting with targeting and cookies. This topic is essential not only in Programmatic Advertising but also in all forms of advertising nowadays, offering critical insights into how ads reach the right audiences effectively.
Get ready to hear more about first-party data, third-party data, device ID, contextual targeting, predictive audiences, retargeting, etc.
04 Programmatic Key Performance Indicators
With all the concepts and strategies already covered, we will now focus on the key performance indicators (KPIs) of Programmatic Advertising. Understanding these KPIs is crucial to grasp the objectives, formats, and diverse uses of this type of advertising, enabling you to measure success effectively.
Learn how to track important metrics such as conversions, ROI, CPC, CPM, CPV, etc.
05 Introduction to the formats
You are now equipped to tackle the most crucial phase of this Programmatic Online Course. In this phase, you will get to see, experience, and understand all the different ad formats you can deliver on Programmatic platforms. This hands-on approach will deepen your comprehension of Programmatic capabilities and expand your skills in executing diverse advertising strategies.
Programmatic ads will have no secrets for you anymore!
Get familiar with DOOH, video ads, CTV advertising, display banners, and much more.
06 Starting in programmatic advertising
You’re nearly there; you now know most of the essentials of Programmatic Advertising. In the 6th phase of the training course, we will present a real-world example of a brief we executed on behalf of an agency. Finally, we’ll take a step back to discuss the many ways YOU can start in this field, guiding you toward your first steps in Programmatic Advertising with confidence and clarity.
07 Certification
At last, you’ve followed and, hopefully, understood all the different lessons covered in this online course. The final step is to test your competencies to see if you’ve earned the Programmatic Advertising Certification. ;) This is your chance to showcase your knowledge and prove that you’re ready to make a mark in the world of Programmatic advertising.
Why us?
Before launching this Online Programmatic Advertising Course to the public, we gave this training course to tons of agencies who then, with or without our expertise, scaled their Programmatic Advertising book of business. We are therefore confident this Programmatic training course will give you the necessary skills in the market to kickstart a career in the field.
5 hours
5 hours
100% money back
100% money back
Get certified
Get certified
Lifetime access
Lifetime access
A direct contact to us
A direct contact to us
Access on all devices
Access on all devices
Here's What Our Students Say About Our Programmatic Course…
Don’t just take our word for it. Check out what some of our students have to say about our Programmatic Training. We’ve welcomed learners from various industries and age groups to this course. Their experiences speak volumes about its value and versatility. See for yourself and join a diverse community of learners!
Frequently asked questions
Yes, learning Programmatic is worth it because it increases your chances of getting hired by marketing companies as a Programmatic Marketer or Analyst.
If you own a digital company, learning Programmatic (and getting certified) allows you to save time and money. Also, being certified means you’re an expert in the Programmatic field, which reassures prospects and clients.
The Digital Marketing world is growing each year and tech companies are always looking for great Programmatic Marketers and Traders to join their teams: Amazon, Google, The Trade Desk… Programmatic Marketing represents more than $500B each year!
Programmatic Marketing requires a lot of transferable skills such as analytics and adaptability. So the experience gained in this field will be appreciated in other fields too.
An important point to take into account: salary.
Salaries for top roles in Programmatic are excellent. For example, the average salary for a Programmatic Campaign Manager in the US is $84,000 per year.
To get a Programmatic Certification, you can go to university and listen to boring presentations while sitting uncomfortably on a chair… or you can join our Programmatic Online Course with Certification.
We recommend online courses for various reasons:
- You can learn Programmatic wherever you want
- They are great value for money
- You can learn at your own pace
- No need to spend hours on the car or on the bus to join
- You learn from Programmatic Subject Matter Experts like Ted Jordan
- You receive a Programmatic Certification upon completion!
To get a Programmatic Certification, make sure you join a course done by a Programmatic Expert, like Ted Jordan.
Yes! We designed this training course specifically for beginners to intermediate levels. Each topic is detailed and plenty of examples are shared with you so you can’t get lost. Our Programmatic training is also a great way to refresh your knowledge and to prove your expertise in the field thanks to our Programmatic Advertising Certification.
After registration, you decide when you want to start the Programmatic Advertising training course. It’s a self-paced training, you can start 2 months after signing up for the course or straightaway. You decide.
We provide dedicated support to our students. If you encounter some difficulties, you can check our Help Center or contact us via email (info@tedjordan.org). A Programmatic Specialist will reply to you within 2 working days.
If you’re not happy with the Programmatic Course and did not go further than Phase 3, you can ask to be reimbursed within 30 days after registration.
You can contact us via email to info@tedjordan.org. We typically respond within 1 or 2 working days.
Not at all. The beauty of this Programmatic Advertising online course is that you have lifetime access and can take the classes anytime and anywhere.
Master Programmatic Advertising.
Enroll for Success Today!
Master Programmatic Advertising. Enroll for Success Today!
30-Days Guarantee or your money back
