In the intricate world of digital marketing, programmatic media trading has emerged as a powerful tool for businesses to reach their target audience efficiently. However, the real magic happens when you combine Programmatic with effective media trading and professional marketing strategies.
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Programmatic marketing is the automated buying and selling of online advertising. This automation makes transactions efficient and more effective, streamlining the process and consolidating your digital advertising efforts in one technology platform, a DSP.
Imagine being able to deliver the right message to the right person at the right time. That’s the power of programmatic media trading and marketing. It uses real-time data to decide which ads to buy, how much to pay for them, and where to display them, reaching your target audience more accurately and efficiently.
As an experienced digital marketing consultant, I help businesses navigate this complex landscape. I offer a unique blend of analytical insight and market trend knowledge to optimize your marketing strategy. My clients range from large-scale performance advertisers and renowned brands to innovative marketing agencies. Together, we’ve achieved better performance and cost efficiency in their media buying.
My goal is to help you achieve yours. If you’re looking for a B2B media trading expert with a digital marketing background, contact me now.
A digital marketing consultant is an expert in digital marketing who helps small to large businesses build a strong marketing plan (short-term and long-term goals), who assists with campaign settings, tracking, analytics, and who offers tailored optimisation strategies.
The level of action from the digital marketing expert is determined during onboarding.
A digital marketing or media trading consultant can gather data and analyse it for you in order to determine your persona. Your persona corresponds to a specific audience to target in order to be profitable: your ideal customer.
This expert also indicates businesses how to reach more potential clients and how to scale without losing time nor money.
Our consultant, Ted Jordan, will offer you different strategies to reach your goals: programmatic advertising, analytics services, SEO, PPC campaigns, help with brand awareness, the use of omnichannel platforms such as DSPs with DOOH or audio campaigns, etc.
Automating actions and providing programmatic training to you and your staff to become more efficient is also a part of digital marketing consultancy.
E-commerce revolutionizes shopping by letting you buy and sell online. Think sleek digital storefronts, hassle-free payments, and lightning-fast deliveries. But here’s the kicker: performance campaigns supercharge your sales game. They’re like turbocharged marketing machines, fine-tuned to boost your bottom line. Picture targeted ads hitting just the right audience, snappy A/B testing to find what clicks, and clever retargeting to bring back the ones that got away. With data-driven insights guiding every move, you’ll be raking in sales like never before. It’s e-commerce on steroids – and your ticket to online success!
Thrive with ease in the evolving online landscape thanks to our web developers. We craft digital experiences that seamlessly blend creativity and functionality to empower businesses.
Let our creative design team transform your ideas into eye-catching visuals. We deliver innovative solutions that elevate brands and captivate audiences.
Bring vision to life with expert skill and creativity. Our dynamic video editing team delivers engaging content that inspires.
Reinforce your brand authority: let our content writer craft strong narratives for you. Captivate your audience and drive engagement in the long-term.
That’s where Ted Jordan comes in. With extensive experience in digital advertising and media trading, Ted Jordan offers businesses a unique blend of expertise and strategic insight. We have managed Programmatic campaigns for renowned brands, delivering campaigns across various formats including Digital Out of Home (DOOH), Connected TV (CTV) and Programmatic Audio.
Our Programmatic media trading expert has delivered hundreds of campaigns in his career, worked on the vast majority of DSPs and SSPs available on the market and got an average Profit Margin of 50% of the campaigns he traded. Our analyst works with multiple agencies across the globe (US, CA, FR, PR, DE) helping them by providing training, helping with briefs, and trading their programmatic, social, and search campaigns. Media trading is his speciality.
Here's What
Our Clients Say About
our Media Trading Services
Ted has played a vital role in optimizing our performance marketing campaigns at the Yahoo DSP. His deep understanding of the platform's algorithm and strategic insights have directly increased our ROI. His contributions to our company are truly remarkable.
Ted has been our trusted partner for 3+ years. His exceptional analytics expertise, business acumen, and social intelligence have significantly boosted our revenue, turnover, and operational efficiency.
Here are 11 reasons why you should hire a digital marketing consultant:
Small media trading and marketing consultancy agencies like Ted Jordan are the best because they understand scalability. They work with SMB and large companies, for different markets (Europe, US, Asia). The onboarding process is smooth and they can provide training for you or your employees if needed.
Programmatic media trading helps you deliver ads to the right audience at the right time. Performance campaigns set up and optimization are key to succeeding in the digital world. But first, you have to find the right platforms for your business and for your clients. That’s why you need an expert in media trading to help you navigate the digital marketing world.
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If you have any questions about the courses or are not sure which service is right for you, contact our team and let’s schedule a call.
