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Supply-Side Platforms (SSPs) Explained

What is a SSP in Programmatic Advertising?

SSPs basics in advertising: learn what Supply-Side Platforms are used for and who use them. Get familiar with more programmatic advertising technical terms.

What are DSPs?

What is a DSP?

A DSP is a great tool to use but what does DSP stand for in marketing? What are some Demand-Side Platforms examples? Today, we answer your questions!